Myntra is an Indian fashion e-commerce company headquartered in Bengaluru, Karnataka, India. The company was founded in 2007-2008 to sell personalized gift items. In May 2014, Myntra.com was acquired by Flipkart.
In May 2022, Myntra launched an express delivery service on its app to offer a unique experience on its fashion and beauty platform. This service allows shoppers to receive their orders for products marked with the ‘M-express tag’ on the listing page within 24–48 hours of purchase.